Applying Uses and Gratifications Theory to Acceptance of ERP Systems

--This study draws on uses and gratification theory (UGT) to develop and empirically test a model for explaining enterprise resource planning (ERP) system acceptance and use. Accordingly, gratifications from the UGT such as enjoyment and informativeness are purported to have direct effects on attitudes toward using ERP and satisfaction with ERP. In turn, ERP attitude and satisfaction hypothesized to be direct determinants of ERP acceptance and use. The experimental results are expected to show that the UGT provides a sound theoretical basis for explaining users’ gratifications, attitudes, and behavioral intentions toward adopting and using an ERP. Based on its theoretical and empirical foundations, the proposed model offers greater capability to explain users’ intentions to use an ERP. Keywords---Enterprise Resource System (ERP), Uses & Gratification, Informativeness, Enjoyment, Attitude, Satisfaction.